Guides: Launching Entrepreneurial Ventures: Statistical Data

U.S. Market Research (Products) Reports

FRED - Federal Reserve Economic Data
Data search tool with easy-to-customize graphs. From the Federal Reserve Bank of St Louis.

MRI-Simmons Catalyst
Limited to 10 concurrent users.

Allows users to explore U.S. buying habits based on demographics, psychographics, media preferences and other criteria. An extension of Simmons Survey of Media and Markets National Consumer Study, the marketing data were collected from more than 22,000 households, then projected to reflect the general population.
IBISWorld
IBISWorld publishes many other reports that are not part of the Library's subscription. For more information, please Ask A Librarian.
Industry market research reports from over 700 United States industries. Each report is 25-30 pages in length, contains key statistics, and is updated regularly. The Library's subscription includes:
- US Industry Reports (NAICS)
- US Industry iExpert Summaries
- Australia Specialized Industry Reports
- Business Environment Profiles
- Specialized Industry Collection
- State Industry Reports
- State Economic Profiles

BLS

Industries at a Glance
Includes:
Workforce Statistics (Layoffs, Extended Mass Layoffs, Employment by Occupation, Projections); Earnings and Hours (Earnings and Hours of All Employees, Earnings and Hours of Production and Nonsupervisory Employees, Earnings by Occupation); Work-related Fatalities, Injuries, and Illnesses; Import & Export Prices; Producer Price Index; and Workplace Trends (Establishments, Productivity).

Commerce Department Sources

Survey of Current Business
Monthly publication of the US Department of Commerce with reports and statistics on the current business situation and economy of the United States. Includes inventories, sales, and profits by broad industry group, and other industry statistics.
County Buisness Patterns
County Business Patterns is an annual series that provides zipcode, MSA, and county economic data by industry and over time. Businesses use the data for analyzing market potential, measuring the effectiveness of sales and advertising programs, setting sales quotas, and developing budgets. Data include industry, employees, payroll, establishments, and number of establishments by employment-size class.

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To understand historical access go here
Economic Census
Collected every five years, the basic Economic Census content includes several key statistics tabulated for all industries at the national, state, county, and MSA levels. Current census statistical data is arranged by NAICS and include number of establishments (or companies), number of employees, payroll, and measure of output (sales, receipts, revenue, value of shipments, or value of construction work done).

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: by industry (NAICS) or by product. (Click Info for examples.) Industries covered are Accommodations and Food Services (72); Retail Trade (44-45); Wholesale Trade (42); Information (51); Professional Services (54); Headquarters (55); Administrative and Waste Management Services (56); For-Profit Educational Services (61); Healthcare and Social Services (62); Arts and Recreation Services (71); and Other Services (81)

Launching Entrepreneurial Ventures

Classification Systems

Trade Data from International Trade Administration

U.S. Market Research (Products) Reports

BLS

Commerce Department Sources